Is there a document on your desktop labelled “ebook draft.doc”? How many words have typed so far?
Apparently everyone has a book in them (sounds painful). I don’t actually agree with this, but even if it were true, it counts for nothing.
How many of those people have actually started – and finished – writing their book?
Ebooks are big business, and a great idea for fitness professionals like Personal Trainers, gym owners, coaches and online trainers. They’re a brilliant way of reinforcing your brand, dominating your niche and establishing yourself as a credible, visible expert.
They’re also one way of creating passive income in an industry infamous for exhausting its people into early burn-out.
As a freelance copywriter in this industry, I help clients with their books and ebooks, either by editing finished (or near-finished) versions, or by consulting on and ghostwriting the content.
^^Have a read^^
“But… Mike’s a really good writer! Why does he need you to edit his books?”
Fair point! Mike is an exceptional writer, in terms of ideas, output and engaging quality content. But he sees the value of a professional “second pair of eyes”. In fact, he has this to say about me (in the blog post I linked to above):
For an EXCEPTIONAL editor with copious amounts of fitness industry experience (she’s actually a champion bodybuilder too – how cool is that!?) I highly recommend Nicola Joyce of thefitwriter and thefitwriter on Facebook – she’s my “go-to” for editing, and offers a fantastic service. Tell her I sent you, and she might give me some Pop Tarts.
Have a read of Mike’s blog post to discover:
– why writing an ebook can be your best source of passive income
– how to use your ebook marketing to build your list
– when to release ebooks for free, and when to charge for them
– using Amazon and Kindle for ebook sales
– how to market your ebook (social media, daily email, newsletters) and track responses
– strategies for getting the thing written
– why you must keep up your blogging, Facebook and other content commitments whilst you finish your ebook
– what type of content works best to build a relationship with your list
– how to make your ebook work with other forms of passive income so you can go on holiday (say, to Brussels, to – oh I dunno – eat waffles…) and not worry about cashflow
Thanks for the recommendation, Mike!
If you’ve been “writing a book” for a while, drop me a line. Let’s get this thing done, out there, and earning money for you.
Nicola Joyce – the Fit Writer – is a freelance copywriter and journalist who writes for the sport and fitness industry. Her main website is here.