The power of social media in under 24 hours

May 7, 2010

I just had to blog about this.

One of my local clients (not in the fitness business – he’s actually in the groundworks trade) asked me to help him with his social media a few weeks ago. He knows he should be blogging and on Twitter but doesn’t have time to learn how to set it up or manage it.

So I stepped in, built him a blog and set him up on Twitter. I did this yesterday at the end of the working day…so that’s less than 24 hours ago.

That detail is significant because, guess what: he just had a serious enquiry through Twitter direct message. I’ve added his account to my Tweetdeck and have been managing it for him so, when I saw that someone had DMed him to say that he’d just missed an opportunity with her patio but that she was doing an extension to her house this Summer and wanted him to quote for it, I jumped in with a friendly reply.

Of course, this could come to nothing but at the same time it could be a great job for my client.

All from a Twitter feed set up and managed by me…less than 24 hours ago.

So, if you’re thinking about social media, just do it. And if you don’t know where to start, or don’t have time to do it, ask me. I’ll be happy to help.

Fitness industry blogs, books and bods

May 5, 2010

I went to the inaugural Fitness Entrepreneur Bootcamp a couple of weeks ago and came away with a wealth of inspiring and hugely useful information from the fantastic speakers.

I thought it might be useful to everyone else who was at “FEB” (hiya! *wave*) and any other readers (hiya! *wave*) to gather all those resources in one blog post. Of course, I may well have missed some – feel free to add them in a comment. But, for now, here’s the blogs, books and other bits and bobs from my “FEB” notebook:

From Michael Heppell’s opening talk:
Book recommendations: How To Be Brilliant, Five-Star Service, One-Star Budget
Michael is on Twitter here

From Phil Richards’s talk:
Book recommendation: Why Zebras Don’t Get Ulcers

From Paul “Morty” Mort’s talk:

From Nick Grantham’s talk:
Book recommendations: Maximum Strength, The Female Body Breakthrough
Nick is on Twitter here

From Alwyn Cosgrove’s talk:

From Nick Nanton’s talks:
Books: Celebrity Branding You, Shift Happens, Big Ideas For Your Business
Nick is on Twitter here

From Bryan Kavanagh’s talk:
Blog: personaltrainerdublin
Bryan is on Twitter here

From Jon le Tocq’s talk:
Book: Googled
Blogs: Dan Kennedy
Jon is on Twitter here

From Steve Jack’s talk:
Website: Institute of HeartMath
Book: Tribes (which I’m reading at the moment)

From Tim Goodwin’s talk:
Books: Googled, Symbology
Websites: aweber, getresponse
Tim is on Twitter here

From Lucy Johnson’s talk:
(Lucy gave us a ton more information than this, but I didn’t write it all down – it’s on the slides of her talk which are being sent to us. Sorry!)
She did recommend that anyone into vlogging or youtube marketing got hold of a Kodak Zi8 – mine arrived last week 😉 I love it!
Lucy is on Twitter here

Hope that’s useful! 🙂

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