Hello! I was taking a look at my wordpress stats this morning and got to wondering: what do you lot want to see more of (and less of) on the blog over the coming year?
Product reviews always seem to be popular, but I’ll only do them if you really find them useful (and I do turn down more than I accept – one day I’ll have to tell you about the sort of products I turn down. You’ll LOL and possible ROFL, promise).
Competition reports go down well, too, but I am still undecided about my plans for 2015. I might compete in bodybuilding, or I may take a year out from competing (and dieting!) in order to give my body a chance to grow and develop before I next venture into a deficit. If I do take a year out, I will possibly do some other kind of comp (powerlifting?) – would you want to hear about those, too?
Do my training sessions interest you? Would you want to hear more about the ins and outs of off-season?
And what about my actual job – copywriting. Do blog posts about the business of writing, about writing for the fitness industry and about freelancing interest you? Or would you like my occasional advice for business owners who write their own content?
Do let me know! 🙂
Here’s a round up of how the blog did in 2014 (its fourth year… it’s positively elderly in blogging circles!)
It topped the list of top sport and fitness PR company Promote’s list of favourite fitness blogs.
Guest posts and interviews
– I was on the Katie Bulmer-Cooke podcast (yes, Katie who was in this year’s The Apprentice!) talking about copywriting for fitness businesses, PTs and fitpros, how to create content, what’s trending in marketing, why writing is so important for your business… and a bit of banter with Katie. You can listen to it here. I’m so pleased to have done this; being on a podcast was one of my goals for the year. Thank you for the opportunity, Katie (and thank you to those of you who have messaged me to say that you found my advice useful).
– I blogged twice for Karen Nadkarni-Ruffle at FitProClientRecipes (FPCR): this blog post gives fitpros and fitness businesses 10 easy-peasy ways to generate topics for their own blogs, and this blog post gives my advice about how to write press releases which get opened, read… and published!
– What else… I was featured on the blog of fellow Fitness Writers’ Association member “Fitcetera” (aka Georgina Spenceley) when she did a series called “Yeah, She Lifts”. Here’s my Yeah She Lifts interview (thanks, G!).
– And I was interviewed by Introvertology about my work as a freelancer and training and competing as a bodybuilder and former endurance athlete (thankfully, they let me send my replies in by email… haha 😉 ). You can read that interview here.
Views and visitors
It had 83,000 views in 2014, from 55,000 visitors, and now has 253 WordPress followers (hello, and thank you! 😀 )
My most popular posts
– An old review post of ON whey
– An old review post of the protein powder Tesco launched in Jan 2012 (this post’s enduring popularity continues to amaze me!)
– My review of the Phil Learney Fat Loss & Performance Seminar I went to in 2013
– An old review of Monkey Nutrition whey isolate
– A review post of Bare Naked Noodles (this pings to the top every time they’re in the press or whenever Ross’s Dragons’ Den episode is shown)
– My blog post about my pal Julia Buckley’s Fat Burn Revolution book
– Show report of this year’s UKDFBA Open (the only post from 2014 which is in the 2014 top 10… I guess this shows my writing’s staying power and my blog’s SEO strength!)
Big thanks to all of you who read, share, like and comment on my posts. A happy, healthy and successful 2015 to you all 🙂
Nicola Joyce – the Fit Writer – is a freelance copywriter and journalist who writes for the sport and fitness industry. Her main website is here.